INTRO: Applebee’s has become a staple in the American dining landscape since its inception. With its casual atmosphere and diverse menu, the restaurant chain appeals to families, friends, and food lovers alike. Here are ten interesting facts about Applebee’s that highlight its history, innovations, and impact on the community.
Applebee’s Was Founded in 1980 in Atlanta, Georgia
Applebee’s was founded by Bill and T.J. Palmer in 1980 in the suburbs of Atlanta, Georgia. The original concept was to create a casual dining experience that combined good food with a comfortable atmosphere where friends and families could gather. After the first restaurant’s success, the brand quickly expanded, focusing on offering a neighborhood feel in every location. By the late 1980s, Applebee’s had franchised and began its journey towards becoming one of the largest casual dining chains in the United States.
The Chain Is Known for Its Neighborhood Grill Concept
Applebee’s has perfected the "neighborhood grill" concept, which emphasizes a friendly and welcoming environment. This approach is designed to make customers feel at home, encouraging them to linger over meals and enjoy time with loved ones. Each restaurant is decorated with local flair, showcasing community art and memorabilia, which helps cultivate a sense of belonging among patrons. This focus on community engagement has been a core element of Applebee’s identity since its inception.
Applebee’s Offers a Diverse Menu with Global Cuisine
One of the standout features of Applebee’s is its diverse menu, which includes a fusion of American classics and global cuisines. From burgers and salads to pasta and Asian-inspired dishes, the restaurant caters to a wide range of tastes and dietary preferences. The menu is frequently updated to incorporate seasonal ingredients and trends, ensuring that there’s always something new for guests to try. This dedication to variety and quality has played a vital role in attracting a loyal customer base.
The Famous "2 for $20" Deal Launched in 2011
In 2011, Applebee’s launched its popular "2 for $20" deal, which quickly became a fan favorite. This promotion allows guests to choose two entrees and an appetizer for just $20, making it an affordable option for families and groups. The deal not only encourages diners to explore different menu items but also fosters a social dining experience. The success of this promotion demonstrates Applebee’s commitment to offering value without compromising on taste or quality.
Applebee’s Has Over 1,800 Locations Worldwide
Applebee’s has grown significantly since its founding, boasting over 1,800 locations across the globe. With restaurants in the United States, Canada, and several international locations, Applebee’s continues to expand its footprint. This rapid growth reflects the chain’s ability to adapt to different markets while maintaining its core values of community and hospitality. Each location is designed to provide a consistent experience, ensuring that customers can enjoy their favorite dishes no matter where they are.
The Restaurant’s Name Originates from a Jazz Club
The name "Applebee’s" is inspired by a jazz club called "Applebee’s" that was frequented by the founders in their youth. They wanted to evoke a sense of fun and relaxation associated with the jazz scene in their restaurant’s name. The emphasis on a casual and inviting atmosphere is evident in every Applebee’s location, reflecting the founders’ vision of creating a place where people can unwind and enjoy good food and company.
Applebee’s Introduced the First Kids’ Menu in 1983
In 1983, Applebee’s made history by introducing the first children’s menu in a casual dining restaurant. This innovation provided parents with a variety of healthy and tasty options for their kids, catering to families looking for dining solutions that suit all ages. The kids’ menu has evolved over the years to include a range of choices, ensuring that children can enjoy meals that are both kid-friendly and appealing to their developing palates.
The Brand’s Signature Dish Is the Bourbon Street Chicken
One of Applebee’s signature dishes is the Bourbon Street Chicken, which has become a customer favorite since its introduction. This dish features grilled chicken marinated in a flavorful bourbon glaze, served with sautéed mushrooms and onions, and a side of garlic mashed potatoes. The Bourbon Street Chicken encapsulates Applebee’s commitment to offering delicious, hearty meals that bring comfort to diners. Its popularity highlights the brand’s ability to create dishes that resonate with American tastes.
Applebee’s Has Partnered with the NFL Since 2012
Since 2012, Applebee’s has been an official sponsor of the NFL, leveraging its partnership to connect with sports enthusiasts. The collaboration includes promotional events, special menu items during the football season, and viewing parties at various locations. This partnership has allowed Applebee’s to tap into the excitement of game days, attracting fans who seek a lively atmosphere to enjoy food and drinks while cheering for their favorite teams.
The Restaurant Chain Supports Local Communities Through Events
Applebee’s is deeply committed to giving back to the communities it serves. The chain frequently participates in and hosts charity events, fundraisers, and community service initiatives. Through programs like "Dining to Donate," Applebee’s supports local schools, sports teams, and nonprofit organizations, contributing a portion of sales to these causes. This community-oriented approach not only strengthens ties with local residents but also demonstrates Applebee’s dedication to making a positive impact beyond just serving food.
OUTRO: As a beloved casual dining chain, Applebee’s has successfully created a welcoming environment that resonates with customers across generations. Its commitment to community, diverse menu offerings, and innovative promotions continue to position it as a leader in the restaurant industry. Whether you’re enjoying a meal with family or catching a game with friends, Applebee’s remains a go-to destination for great food and good company.